Past Presentations

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Engagement & Experience Expo 2011 presentation videos and decks for are available on Loyalty360.org for Loyalty 360 members. 2011 attendees also have access to presentation decks. 

2011 Presentation Videos & Decks

Achieving Meaningful, Profitable Interactions in the Era of the Empowered Consumer

Tim Suther, Acxiom

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B2B-Focused Session: CEMEX USA Constructs a Concrete Competitive Advantage by Being Customer-Centric

Ven Bontha, CEMEX USA

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B2B-Focused Session: The Customer’s Voice: Now It’s Time to Listen

Drew Chapin, SAP Americas & Paul Hagen, Forrester Research

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B2B-Focused Session: The Game Has Changed: Engaging Partners in the New Normal

Stacy DeLong, The HON Company & Michelle Pokorny, Maritz Loyalty and Motivation

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B2B-Focused Session: Using Defined Touchpoints to Ensure a Superior Customer Experience

Jeffrey Bouchard & Michelle Edwards, FARO Technologies, Inc.

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B2B-Focused Session: Why B2B Customer Satisfaction Doesn’t Create Loyalty

Tracy Cole, Standard Register & Karen Posey, Geehan Group

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Capturing Customer Referrals at the “Moment of Truth”

Jim Craig, 1st Advantage Credit Union

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Customer Data, Segmentation & Analysis: Driving Engagement and Customer Strategy

Connie Hill, VeraCentra; Heidi Shurtz, Allergan; Sarah Mendez, Mister Carwash & David Sims, GNC

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Defining Engagement

Mark Johnson, Loyalty 360

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Doing Digital the Right Way: How to Engage Customers and Manage Perceptions Using a Clear Brand Voice

Patricia Reupke, Baylor Health Care System & Jason Cieslak, Siegel+Gale

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How to Use Interactive Promotions to Effectively Engage Consumers

Carmen Nesenson, BI Worldwide & Nick Pappas, Schwan’s Home Service

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Welcome to the GAME: How GAME Group Uses Customer Insight to Drive a Positive ROI

Rob Voase, GAME Group & Nick Afonsky, 5one USA

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Making the Most of Engagement Data for Learning Impact

Claire Howels, Zions Bancorporation

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New Member Engagement: Discover the New Paradigm in Member Relationship Nurturing, Formerly Generalized as "Onboarding"

Michael O'Brien, Fiserv & David King, Fulcrum

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Workshop: Optimizing ROI Driven Communications Across the Prospect/Customer/Partner Lifecycle

Mike Carney & Claudio Ayub, Hawkeye

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Radio Silence Is Costly, NPR Listens and Succeeds with Panels

Nancy Porte, Vovici & Ben Robins, NPR

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Smart Gamification for Engagement and Loyalty

Havy Nguyen, Badgeville; Steve Shea, Ajungo; Jonathan Miller, 4Q & Bryan Boettger, The Buddy Group

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Social Engagement: Beyond the “Like”

Don Fairbanks, ePrize; Mina Penna, Sabra Dipping Company LLC & Danielle Simon, StrawberryFrog

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Time to Grow Up: Youth Acquisition Beyond the Transaction

Edwina Doyle, Research In Motion (RIM) & Sean Claessen, Maritz Canada Inc.

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Turning Customers into Online Advocates

Jennifer Kielmeyer, Safelite AutoGlass

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Workshop: Loyalty Technology: Empowering Intuitive Customer Engagement & Better Results

Bruce Silcoff, Fairlane Group; Len Covello, Raw Integrated; Bradley Silver, Atomic Reach & Larry Filler, Boire Filler

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Workshop: In-the-Moment Lifestyle Engagement Attendees Create and Experience Mobile & Social Engagement, Payments and Rewards

Bob Gold, Gold Mobile

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Workshop: Partner Optimization

David Andreadakis & Rick Boubelik, Aimia

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